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CDCatharsis

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Coming soon

Bobbi

Style the collar. Save the look.

A brand site where you choose a color, set miniature charms along the rail, and reserve that configuration. A reservation, not a preorder.

Interface study

Bobbi is a collar you compose before it is in your hands. Pick a color, arrange miniature charms on the rail, and keep that exact look on file with a fully refundable reservation.

The site had to feel like an object, and it had to be plain about the transaction. A reservation is not a purchase and not a preorder. If Bobbi moves into production, the person who reserved a look reviews the final product before deciding to buy.

What we built

  • A styling rail for color, size, and charms
  • A reservation flow that says exactly what the payment is
  • Refunds that stay available, because it is not a sale
  • A visual language built around the collar itself

Stack

  • Next.js
  • TypeScript
  • Stripe
  • Tailwind